Week #16 Email Update: The Metaverse and how it effects you – from Brandon on July 24th

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We’re fresh into week 31 of 2022. This year is flying by with the speed of the Road Runner!

In this weeks newsletter, community shoutoutsnew EDGE podcast episodes worth listening to, new data on the metaverse worth sharing, a book about humans worth reading, a show worth watching and what I’m writing about that will help give you the edge to win in your business and your life. Let’s go….

Community Shoutouts
Welcome the 53 new subscribers since the last newsletter. Grateful to have you here!

Thank you to Half Moon Bay Review’s Coastal Magazine writer Peter Tokofky, photographer Adam Pardee and editorial director Clay Lambert for doing a full feature article on EDGE and our studio in the July IssueRead it and see pictures of our studio here.

Helen and John from Coastal Wood Designs for putting the finishing touches on our new in studio recording table. It’s beautiful!

New EDGE Podcast Episodes Worth Listening

SaaS Accounting and Finance with Anthony Nitsos Founder of SaaS Gurus| Ep. 331
Learn how to set up your SaaS or any Membership Company finance and accounting correctly from the start to save you time and money.
Listen on Apple Podcasts or Spotify

401k Part 5: Safe Harbor 401k Strategy for Highly Successful Entrepreneurs | Ep. 332
Learn about Safe Harbor 401k’s and how they help you save money tax free.
Listen on Apple Podcasts or Spotify

Consumer Packaged Goods Industry with Ryan Lewendon Partner at Giannuzzi Lewendon | Ep. 333

Ryan was the attorney for Vitamin Water in its early days and was with the company all the way through its sale to Coke for over $4 billion. We talk about the VitaminWater story along with others he’s worked with in the CPG industry.
Listen on Apple Podcasts or Spotify

Strengthening the Dental Industry by Straightening Teeth with Dr. Ingrid Murra Founder/CEO of Two Front | Ep. 334
Dr. Murra shares her journey how she’s revolutionizing the dental industry by connecting top orthodontists to dental offices.
Listen on Apple Podcasts or Spotify

Triple Bottom Line, B Corporations and Purposeful Companies with Danielle Jenkins CEO of Domestic Divas Cleaning Co. | Ep. 335
We talk about triple bottom line companies now being called purposeful companies. Brandon talks about his experience being one of the first B Corporations in the US and Danielle about how Domestic Diva’s Cleaning Co. fulfills a triple bottom line.
Listen on Apple Podcasts or Spotify

U.S. Manufacturing with Jason Azevedo General Partner of Manufacturing Revitalization Corporation of America | Ep 336

Jason is on a mission to revitalize manufacturing in the United States and has discovered how to do it.
Listen on Apple Podcasts or Spotify

Other notable episodes people are listening to!

This 14 Year Old Has Already Written 17 Full Length Novels with Author Shanti Hershenson | Ep. 344
Think you can’t write a book? Tell Shanti that! She drops tons of tips, some that have helped me write the book I’m writing now. A must listen.
Listen on Apple Podcasts or Spotify

Worth Sharing
The Metaverse
Everyone is talking about the metaverse and I was curious about how it all translates into sales and projected marketsize. Here’s what’s happening:

  • 76.7 million AR/VR devices are expected to be sold by 2024
  • $10 billion in revenue is expected to be generated from the sale of VR hardware in 2022
  • 7 million AR and VR headsets were shipped worldwide in 2020. 105 million is expected by 2025
  • 26 million units of both AR and VR headsets are forecasted to be sold annually by 2023
  • 6.1 million units of VR headsets are expected to be sold with a total cumulative installed base of 16.44 million
  • 26.7 million units of AR hardware are expected to be shipped worldwide by 2022
    ​* source: Stastica

Worth Reading
Behave – The Biology of Humans at our Best and Worst by Robert M. Sapolsky

A celebrated neurobiologist and primatologist, Sapolsky writes a landmark, genre-defining examination of human behavior, both good and bad, and an answer to the question: Why do we do the things we do?

It started out a little dark, but has quickly turned into what I had hoped which is a look at how humans work and why they do what they do.

It has over 5,481 reviews on Amazon with a 4.8 star rating. Good read, recommended.

Best price I found for the book or audio version is here >>>

Worth Watching
In June the Tesla Owners of Silicon Valley Club sat down with Elon Musk at Gigafactory Texas for an unscripted conversation.

Love or hate him, it’s hard to not respect a guy who takes all the money he made and puts his money where his mouth is, invests ever last cent he has in Tesla and Space X, sleeps on the Tesla factory floor with the team to figure out production and save the company from bankruptcy and isn’t scared to get his hands dirty.

In Part 1, they primarily discuss the early days of Tesla and the real story how Tesla was foundedand in Parts 2 and 3Elon opens up about his life, failures and successes and his general philosophies.

three part series available for FREE on YouTube. A must watch!
Start with Part 1 here >>>
What I’m Writing About for The EDGE’s
Print Newsletter

Still hard at work on the keyboard writing my first book. I started in the evening on June 16, 2022. Here’s my progress:

Since the last newsletter I’ve been editing to make it shorter. That may sound counterintuitive because most people say a business book should be around 60,000 words. But…

My goal is to make this book a quick, easy read so you can start putting the information to use. Here’s my total words by week:

Week 1: 8,000 (+8,000)
Week 2: 30,641 (+22,641)
Week 3: 33,368 (+2,727)
Week 4: 33,123 (-245)
Week 5: 33,798 (+675)
Week 6: 32,948 (-850)

The Week Ahead at EDGE
This week we’re spinning off our Friday show Danielle Jenkins and I have been doing on EDGE into it’s own podcast called, On Business.

Every week we grab coffee and have a candid conversation about what happening in our businesses and the business world. You leave with information that can help you and your business. I’ll give you the link next week so you can tune in.

I’m off to Ft. Worth, Texas to appear on an Investing podcast called Winning Strategies Playbook hosted by Jeremy Spann.

Also while in Texas, I’ll be spending two days at a well known law firm in Dallas I’ve JVed with to record our initial episodes for a new legal focused podcast we’re launching. More as we get closer to launch.

Last word​
Thanks for reading.

Have a spectacular week!

P.S. If you have news about a new product or service launch and want to have it included in the Community Shoutouts, please hit reply and let me know.

It’s your chance to reach over 17,253 like minded people. If picked we’ll share it in the next newsletter.

P.S. Make sure to subscribe to the EDGE in your podcast player so you don’t miss any episodes >>>

P.S.S. If you would like to get these updates via email please sign up here.

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