How to Calculate Customer Lifetime Value and Use It to Grow Your Business | Ep. 75 | Business Podcast
How to Calculate Customer Lifetime Value and Use It to Grow Your Business Summary Customer lifetime value (CLTV) is an important metric to measure as Entrepreneurs grow their company. In this episode I explain all about this key performance indicator (KPI). Specifically I go over: what CLTV is how to calculate CLTV how you can …