How To Write a Business Plan Part 16 7 Tips to Put Your Business Plan into Action | Ep. #25 Business Podcast
How to Write a Business Plan Part 16
You did it! And now you have your business plan and are ready to roll.
In this episode I give you 7 actionable high percentage tips (HPTs) on how to use your business plan and put it into action so you can launch and sky rocket your sales 🚀
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Hello, friends. Welcome to another episode of Build a business success Secrets. I’m your host, Brandon. See, White. And today we’re doing a recap of how to write your business plan in 13 slides, I’m gonna give you five h p. T. S high percentage tips to put your business plan into action. Quick recap of what we’ve done in this entire Siri’s, which has been 16 parts. This is the 16th and the last one. For now, we started out by going over the 13 slides and how to think about them in part one. Then we tackled your elevator pitch. We did a second episode on your elevator. Pitch on the three mistakes to avoid. Then we did your problem, your solution, your product or market opportunity, your business model, your traction, your competition, your barriers to entry or moat, your financials, your team funding slide and then your summary. And here we are today doing the recap and giving you seven h p. T. S to put your business plan into action. Let’s not waste another second when let’s get started. So I sat down and I thought about if I were to give you seven h p. T s on getting the business plan that you now have and putting it into action and how to use it. What would they be? So let’s start number one. Remember, you are telling a story here, people get lost and think that they’re giving a business plan. But what you’re really doing is you’re telling a story. And if you go back to that first episode in the Siri’s, I talked about that. What we’re doing here is yes, you’re presenting information in each section of your business. But this business plan is designed to tell a story, and you want the person to feel like it’s a story and not an object or a plan. You’re walking them right through Justus, there a character in your business story. So remember, that is, you start to give it. Don’t think about it as these elements of each slide, but as a story and weave that story together. H p T number two on the slides. No font, less than 32 font. If you make your fault smaller and you’re presenting it, they can’t read it. If you’re sending your presentation, you’re probably gonna include too much information And when someone requests your business plan, If you’re looking for funding or for sales or whatever that is, the goal of it isn’t to inform everything. The goal of it is to pique their interest and for you to be able to get in front of them, whether that’s on a zoom call, whether that’s in person, whatever that is, Theo idea is you’re really hooking them and you want to give them or information so that you control the narrative better than just having them read it. So again, H p t number two nothing less than 32 fault. Oh, I will say one other thing. I just looking at my notes here. The other thing is, if you’re giving the presentation, the key is, is that you don’t want people reading your presentation. You want people paying attention to what you’re saying and contrary to humans, belief that they can multitask. Humans really can’t well, maybe one or 2% of the population of the world. But let’s just bet that your audience isn’t going, or at least all of them aren’t going to be multitaskers. So what happens is, is there reading? They’re not listening to you and you want them listening to you. So 32 font. Nothing less than 32 font and following up on that idea. H P T Number three use pictures and images as much as possible. Humans actually can consume them much faster than text, and they usually will convey something much faster. So uses many images that, including, if you remember going back to the episode where we talked about your team slide and how to build that instead of putting text of all the places someone’s work put, the logos logos are a lot more impactful, especially if you have some big name companies up there, like Google or Apple or IBM or any of these types of companies. The logo just invokes emotion versus the text that just doesn’t quite as have is much impact. H P T number four. Make sure that you have all the follow up documents. While we built 13 slides for your business plan, there’s a ton of other information that goes behind it. So things like your financials, you don’t wanna put your financials on these slides and then not have the follow up Excel document ready to go you want this stuff really quick? Soon as they asked for it. Boom. We’re sending it, Whatever that is. Whether it’s a sales pitch we’re recruiting, we’re raising money. Whatever that is, it makes it show that we have our stuff together. Another slide or backup document to the slide would be your milestones. You might have more details of those things than you presented your product roadmap. What? That looks like your avatars of your customer. You’re not gonna just have one. You’re gonna at least have three or you gonna wanna have three. So you’re gonna be able to really quickly follow up. And you can either do that in your appendix or you can do that. A separate documents for the financials. People will expect to have Excel or Google numbers, or are Google sheets and apple numbers. Whatever that is. H p T number five. Tailor it to your audience. Your business plan, Your internal business plan could have notes all over it, or it could have video. It could just have tons of different elements. Whereas if you’re pitching to an investor, you’re gonna wanna have that thing dialed in and really have no less than 32 font and pictures and then have all of your documents. If you are recruiting someone, you’re probably gonna emphasize the team or the benefits of your company, and that might come in the beginning, in your elevator pitch. Your elevator pitch could be different. You’re not gonna just have one elevator pitch. We started with one. But once you have this business plan complete, you can start to plug in different pieces into that model that we talked about in Episode two and three of the Siri’s H P. T. Number six. This is where a lot of entrepreneurs could get sideways and miss opportunities. And that’s when you ask for someone to sign in India. And a lot of investors if you’re gonna pick. Using this as a pitch deck probably aren’t going to do that. And it’s just a legal thing where they don’t want that that impact and they’re seeing tons of business plans, and they might see something that even mean to see or say something they didn’t mean to say. I think that’s the key that I would suggest for you to think about is while we entrepreneurs always believe our stuff is so special and so proprietary, and in some cases it is and worth protecting. In many cases, it’s really not as proprietary. And the rial magic is in the execution. Because think about it. If you were to get someone else’s business plan for a business and you get all these insights and the initial reaction is, Oh, I’ve got all this good stuff you still have to go make that happen And making it happen is really the magic, and making it happen is super hard. So don’t miss an opportunity, because someone won’t sign your N d. A. Now, if you have something so proprietary or you’re using it as a sales pitch or you really can’t afford then have a really standard generic N d A that you can send that doesn’t spook someone, because more often than not, I think entrepreneurs miss opportunities by someone not signing that N. D A and wouldn’t want that to happen to you. An H p t number seven, bring yourself What does that mean? What I mean is, don’t be so caught up in that you need to be someone else. Bring your passion, bring your personality. Let your audience know who you are. Too often, I think people wind up. Maybe they put on a three piece suit or they put on this incredible skirt and blouse and they just do all these things. And I’m not saying that you shouldn’t be professional, but I’m also saying Bring yourself often than not the norm Is this high standard of dress or something? But if that’s not really something, you dio then be respectful to the audience. But bring a little piece of you. Anybody who knows me knows that I usually show up in my vans. And if I were to go to some super fancy place that really, that would just be so outlandish and disrespectful, then of course I would wear nice Polish shoes. But more often than not, especially in today’s world, that we live. And that’s just not the case. So bring a little piece of you, and that’s going to show, and it’s going to stand out why you’re different and why your uniqueness is going to be what can build this company. And it doesn’t matter what audience you’re you’re presenting Thio. That could be your investors or potential investors that could be a sales prospect. That could be your customers. That could be doing webinars on the Internet that you’re selling your product, whatever that is. Recruiting someone looking for board members, whatever that is. Just bring a little piece of yourself so that the audience has a little insight into who you are and how you’re different than everybody else. So with that put thes seven hp Tiesto work and you will have a winning business plan. Alright, cool. Right? Those were seven. Really good. H p t s that I’ve come up with over my 20 years as an entrepreneur for you. And this concludes our time together in this Siri’s. We’ve done 16 parts in this Siri’s, if you can believe it. Episodes number 10 through 25 are all how to write your business plan. So take these things, put them into action. If you want mawr information on how to write a business plan, check out my website at Brandon, see white dot com and go to the blogged. I’ve actually have another article on how to write a business plan to help you if it helps to read. I have a 30 plus page e book that you confined linked in that block article and that will give you some additional information so that maybe you seen it will help even mawr than just listening it. And then maybe it helps to read and then listen to the podcast. Siri’s. I’ve enjoyed being with you, and I’m gonna throw this offer out there to you. So now the ball is in your court. If you get through this Siri’s and you get through the blogger article or the book that I have, whatever gets you to this 13 page business plan and you want me to take a look at it, send it to me. I’ll give you some feedback. Send it to me at my email at B at Brandon. See white dot com. So you’ve got no excuse now that you haven’t gotten some help and that you haven’t had the ability to have someone give you some feedback again. My email. So you don’t forget it. Be at Brandon, see white dot com. And hey, if you enjoyed this episode, please rate and review us. I want to hear how we’re doing. And I appreciate you doing that. It helps our podcast. And if you think this would be interesting for another one of your friends or colleagues, please pass it on to them. It’s people like you who have helped us road this podcast. So remember, you are just one business plan away. I’m rooting for your success. We’ll see you soon.